Andoze Shoes
Andoze Shoes
Project Details
Location: USA
Industry: Fashion & Lifestyle
Scope: Branding · UI/UX · Digital
Andoze is a USA-based sustainable footwear brand focused on creating eco-friendly sneakers using plant-based and recycled materials including hemp, bamboo, cotton, sugarcane, and recycled rubber.
Positioned within a competitive consumer market, the brand aimed to establish itself as a lightweight and environmentally conscious alternative in the footwear space.
The project involved building the brand from the ground up, including identity development, packaging, website experience, digital presence, and supporting promotional collaterals.
Location: USA
Industry: Fashion & Lifestyle
Scope: Branding · UI/UX · Digital
Andoze is a USA-based sustainable footwear brand focused on creating eco-friendly sneakers using plant-based and recycled materials including hemp, bamboo, cotton, sugarcane, and recycled rubber.
Positioned within a competitive consumer market, the brand aimed to establish itself as a lightweight and environmentally conscious alternative in the footwear space.
The project involved building the brand from the ground up, including identity development, packaging, website experience, digital presence, and supporting promotional collaterals.
My Role
Creative & Design
Contributed to the branding exercise and visual language of the brand
Designed the UI for the brand website, defining the overall digital look and user experience
Oversaw social media planning and content mix
Led complete design support across digital platforms and promotional assets
Created short-form videos and reels using brand shoot content for ads and social media reach
Project & Account Management
Served as the primary point of contact throughout the year-long engagement
Managed communication, delegation, execution, and final delivery across the project
Led quality checks and coordination between creative and website development teams to ensure accurate implementation of the approved UI system
Business Development
Secured an annual creative custodianship retainer for the agency following the successful completion of the branding and website engagement
Supported investor communication through presentation and pitch deck design for brand funding initiatives
Creative & Design
Contributed to the branding exercise and visual language of the brand
Designed the UI for the brand website, defining the overall digital look and user experience
Oversaw social media planning and content mix
Led complete design support across digital platforms and promotional assets
Created short-form videos and reels using brand shoot content for ads and social media reach
Project & Account Management
Served as the primary point of contact throughout the year-long engagement
Managed communication, delegation, execution, and final delivery across the project
Led quality checks and coordination between creative and website development teams to ensure accurate implementation of the approved UI system
Business Development
Secured an annual creative custodianship retainer for the agency following the successful completion of the branding and website engagement
Supported investor communication through presentation and pitch deck design for brand funding initiatives
